11/2010

The Standard has been an invaluable resource for designers and printers throughout the world. Each edition focuses on a particular aspect of the printing and design process. This edition of The Standard focuses on Scoring and Folding, bindery steps that are an integral part of any printed piece but perhaps one of the most underutilized as a creative tool. Volume 4 takes the reader from folding basics, a glossary of terms and a list of do's and don'ts to a demonstration of scoring differences, actual in-use case studies and seven folding samples that readers can hold and try themselves. The book ends with a wall-size poster that shows all of the folding families at a glance. The way each section of the book is assembled is a folding demonstration in itself. Designed by Kit Hinrichs of Studio Hinrichs with content from folding expert, Trish Witkowski of Foldfactory.com, The Standard #4 demonstrates how scoring and folding are creative solutions that can help organize information and turn even a simple printed piece into one with impact and vitality.