Neuroscience Of Touch


Neuroscientist Dr. Eagleman’s expert insights and research on how brands use the power of touch in communications provide a deep look at how media shapes the brain and consequently the way a brand is perceived. A book, video series, speaking tour and supporting materials capture how marketing professionals and publishers continue to rely on paper as a key ingredient of the brand experience. The Neuroscience of Touch offers inspiration and education to designers, marketers and brand owners, and shares guiding principles for all to use as touchpoints.

Recently Posted

05/2015

Haptic Brain, Haptic Brand looks at communications through the lens of neuroscience, exploring...